> ## Documentation Index
> Fetch the complete documentation index at: /docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Aragon Advertising and ClickFlare Integration Guide

> Track Aragon Advertising pay-per-call offers in ClickFlare: pass the click ID in sub2 and add the ClickFlare postback in Aragon's Everflow partner portal.

![Aragon Advertising and ClickFlare Integration](https://mintcdn.com/clickflare/b2lpDlx8sR69TsUK/images/integrations/covers/aragon-advertising.png?fit=max\&auto=format\&n=b2lpDlx8sR69TsUK\&q=85\&s=09f97556b63b98b74c62bedfcae010d0)

Aragon Advertising is a pay-per-call network. It has worked with affiliates since 2012 and pays for inbound calls and live transfers on duration-based CPL or CPA, across more than 25 verticals such as Medicare, ACA, auto and home insurance, final expense, roofing, HVAC, solar, pest control, tax relief and TV and internet. A sister brand, Aragon Premium, runs display, social, search and app-install campaigns. You apply on `aragon-advertising.com`, an affiliate manager reviews the application, and you then work in Aragon's partner portal, which runs on **Everflow**.

To track Aragon offers in ClickFlare, two links have to carry the ClickFlare click ID in both directions:

* **The offer URL** sends the ClickFlare click ID to Aragon in `sub2`.
* **The postback URL** sends it back to ClickFlare with every conversion, together with the payout and a unique conversion ID.

Because the portal is Everflow, the macros and menus are Everflow's. The [Everflow guide](/docs/en/integrations/everflow-click-flare-integration-guide.md) covers the platform in more depth. Aragon publishes no tracking documentation of its own, so this guide tells you what to confirm with your affiliate manager, especially for call offers.

> [!TIP]
>
> Only need the two values? The [Click ID & postback macros](/docs/en/integrations/click-id-and-postback-macros.md?q=aragon) page has them ready to copy with your tracking domain.

***

## At a glance

To set up Aragon Advertising with ClickFlare:

1. Set up your domain and postback time.
2. Create the Aragon affiliate network.
3. Add the postback in Aragon's portal.
4. Get the offer's tracking link.
5. Create the offer and launch.

Each step is explained in [Setup](#setup).

| | Aragon Advertising + ClickFlare |
| - | - |
| **How it connects** | Aragon Advertising template + Everflow postback |
| **What reaches ClickFlare** | Calls and leads with payout and conversion ID |
| **Timing** | Real time, per conversion |
| **Key parameters** | `sub2={cf_click_id}`, `{sub2}`, `{payout_amount}`, `{conversion_id}` |
| **Works with** | Inbound call, live transfer and form offers |
| **Good to know** | Static phone numbers can't be tied to a click. |

***

## How the data flows

```text theme={null}
Ad click
  → https://trk.yourdomain.com/cf/r/CAMPAIGN?...
     (ClickFlare records the click and generates the click ID)
  → [optional lander → CTA uses the ClickFlare click URL]
  → https://aragon-tracking-domain.com/ABC123/DEF45/?sub2=CF_CLICK_ID
     (Everflow stores the ClickFlare click ID in sub2)
  → Visitor calls, or fills in the form, on the offer
  → Aragon's Everflow portal fires your postback:
     https://trk.yourdomain.com/cf/cv?click_id=CF_CLICK_ID&payout=40.00&txid=EF_CONVERSION_ID
     (ClickFlare matches the conversion to the original click)
```

The two links mirror each other:

| Link | Built from | Aragon (Everflow) side | ClickFlare side |
| - | - | - | - |
| **Offer URL** (in ClickFlare) | Everflow's parameter + ClickFlare's token | `sub2` | `{cf_click_id}` |
| **Postback URL** (in Aragon's portal) | ClickFlare's parameter + Everflow's macros | `{sub2}`, `{payout_amount}`, `{conversion_id}` | `click_id`, `payout`, `txid` |

> [!NOTE]
>
> **Offer URL = their parameter + your token. Postback URL = your parameter + their token.** Everflow writes the click ID into `sub2` on the way in and reads it back with the `{sub2}` macro on the way out.

***

## What you'll need

* An active ClickFlare account with your **own tracking domain** set up. Shared domains get flagged by networks and blocked by browsers. See [Tracking domains](/docs/en/settings/tracking-domains.md).
* An approved Aragon Advertising affiliate account, a login to its Everflow partner portal, and approval on the offer you want to run.
* An answer from your affiliate manager on how calls are tied to clicks on your offer. See [Call offers](#call-offers).

***

## What the Aragon Advertising template contains

ClickFlare has an **Aragon Advertising** affiliate network template.

![The Aragon Advertising template in ClickFlare: Click Id is \{sub2}, Payout is \{payout\_amount} and Transaction ID is \{conversion\_id}](https://mintcdn.com/clickflare/b2lpDlx8sR69TsUK/images/integrations/aragon-advertising/clickflare-aragon-advertising-template-parameters.png?fit=max\&auto=format\&n=b2lpDlx8sR69TsUK\&q=85\&s=c939a6eb17e463b965e0d0856877628f)

| Field | Everflow macro (AN Token) | ClickFlare parameter | What it does |
| - | - | - | - |
| **Click Id** | `{sub2}` | `click_id` | Returns the ClickFlare click ID that the offer URL put in `sub2`. |
| **Payout** | `{payout_amount}` | `payout` | Your payout for the conversion, in the offer's currency. |
| **Transaction ID** | `{conversion_id}` | `txid` | Everflow's unique ID for each conversion. See [Transaction ID](#transaction-id). |
| **Event Type** | leave empty | `ct` | The conversion type. Leave it empty in the main postback. |

> [!WARNING]
>
> The Aragon Advertising template was first built with HasOffers (TUNE) macros: `{aff_sub2}`, `{payout}` and `{transaction_id}`. Aragon's partner portal is Everflow, where those don't work: `{aff_sub2}` doesn't exist and `{transaction_id}` is Everflow's **click** ID, not a conversion ID. If your template, or an Aragon network you created earlier, shows the old values, replace them with the ones above.

***

## Setup

Everything in ClickFlare is done from inside the campaign editor. Create the offer and the affiliate network inline as you go.

**1. Set up your own tracking domain**

Add a custom tracking domain before anything else, for example `trk.yourdomain.com`. The postback URL is built on this domain, so changing it later means updating the postback in Aragon's portal too. See [Tracking domains](/docs/en/settings/tracking-domains.md).

**2. Report conversions by postback time**

Go to **Settings → General Settings** and set **Conversion registration time reporting** to **Postback Timestamp**.

Aragon reports a conversion on the day it happened. With the default **Visit Timestamp**, ClickFlare reports it on the day of the original click, so a call that converts days later lands on a different date in each platform. See [Conversion registration time](/docs/en/settings/conversion-registration-time-reporting.md).

> [!NOTE]
>
> This is an account-wide setting. It changes the date conversions are reported on for every campaign.

**3. Create the campaign**

Go to **Campaigns → New Campaign**, choose **Redirect tracking**, pick your traffic source and select your tracking domain. See [Creating a campaign](/docs/en/campaigns/creating-a-campaign-in-click-flare.md).

**4. Create the Aragon affiliate network**

While creating the offer for the campaign, create a new affiliate network in its **Affiliate Network** field. You can also create it first under **Affiliate Networks → + New**. Either way:

1. Search for **Aragon** and pick the **Aragon Advertising** template.
2. Name it, for example "Aragon Advertising".
3. Check that **Click Id** is `{sub2}`, **Payout** is `{payout_amount}` and **Transaction ID** is `{conversion_id}`. Change any field that still shows `{aff_sub2}`, `{payout}` or `{transaction_id}`.
4. Leave **Event Type** empty.
5. Under **Conversion tracking**, select your own **Tracking Domain** and keep **S2S Postback URL** as the tracking method.
6. Set **Payout currency** to the currency of your Aragon offers.

ClickFlare builds the postback URL from these fields:

```text theme={null}
https://trk.yourdomain.com/cf/cv?click_id={sub2}&payout={payout_amount}&txid={conversion_id}
```

![The Conversion tracking section of the Aragon Advertising network in ClickFlare, with the generated postback URL: click\_id=\{sub2}\&payout=\{payout\_amount}\&txid=\{conversion\_id}](https://mintcdn.com/clickflare/b2lpDlx8sR69TsUK/images/integrations/aragon-advertising/clickflare-aragon-advertising-postback-url.png?fit=max\&auto=format\&n=b2lpDlx8sR69TsUK\&q=85\&s=01b4d86367d070ffd5d3a949c41f583b)

Copy the postback URL and save the network.

**5. Add the postback in Aragon's portal**

Log in to Aragon's Everflow partner portal through **Affiliate Login** on Aragon's site, and go to **Postbacks → + Postback**. Then set:

| Field | Value |
| - | - |
| **Status** | Active |
| **Postback Type** | Conversion |
| **Postback Level** | **Global** for every Aragon offer, or **Specific** for one offer |
| **Delivery Method** | Postback |
| **Postback URL** | The ClickFlare postback URL you copied |

Click **Add**. Everflow highlights each macro it recognizes. If `{sub2}`, `{payout_amount}` or `{conversion_id}` isn't highlighted, check the spelling. If you don't see **Postbacks** in the menu, send the URL to your affiliate manager and ask them to add it.

**6. Get the offer's tracking link**

In the portal, go to **Offers**, open the offer and click **Offer Tracking Links**. Select **Redirect Link**, open **Additional Parameters** and type `{cf_click_id}` in **sub2**. Copy the generated link:

```text theme={null}
https://aragon-tracking-domain.com/ABC123/DEF45/?sub2={cf_click_id}
```

If the offer has no tracking link, only a phone number, see [Call offers](#call-offers) before you continue.

**7. Create the offer in ClickFlare**

In the offer form:

1. Name the offer.
2. Select the Aragon affiliate network you just created.
3. Paste the link into **Offer URL**. It must end in `sub2={cf_click_id}`.

   ![The Offer URL field of the ClickFlare New Offer form with a Aragon Advertising link ending in sub2=\{cf\_click\_id}](https://mintcdn.com/clickflare/b2lpDlx8sR69TsUK/images/integrations/aragon-advertising/clickflare-aragon-advertising-offer-url.png?fit=max\&auto=format\&n=b2lpDlx8sR69TsUK\&q=85\&s=4b705734f87f7711403574d47fbd9e49)

If you copied the link without `sub2`, add `?sub2={cf_click_id}` (or `&sub2={cf_click_id}` if the link already has a `?`) yourself. Use **Append Click ID to Offer Url** only once the network's **Click Id** is `{sub2}`: the toggle takes the parameter name from that field, so with the old `{aff_sub2}` it would add `aff_sub2=`, which Everflow ignores.

> [!WARNING]
>
> Write `{cf_click_id}` with braces. Without them Everflow stores the literal text `cf_click_id`, the postback returns that text, and the conversion cannot be matched to a click.

Set the payout to **Auto** so ClickFlare uses the `payout` value from the postback.

**8. Add a lander (optional)**

If you send traffic through a lander before the offer, the lander's CTA must use the **ClickFlare click URL**, not the Aragon link. ClickFlare then adds the click ID when it redirects to the offer. See [Paths with landers and offers](/docs/en/campaigns/campaign-s-path-destination-to-landers-offers.md).

**9. Save the campaign and launch**

Save the campaign, copy the campaign URL from the **Tracking** tab and use it in your ads. Before you spend money on traffic, run the checks in [Verify the setup](#verify-the-setup).

***

## Call offers

An S2S postback can only return the ClickFlare click ID if the conversion is tied to the click that carried `sub2`. For a form, that's automatic. For a phone call, it depends on how the offer delivers the number:

* **The visitor clicks through a tracking link** to a page that shows a tracked number. The call can be tied to that click, and the postback returns `sub2`.
* **The number is static**, printed in your ad or on your own page without a click through Aragon's link. Nothing connects the call to a click, so no postback can return a click ID.

Aragon doesn't document how its call offers attribute calls to clicks. Before you launch a call offer, ask your affiliate manager:

1. Does the offer use a tracking link, and does the call get recorded against that click?
2. Will the postback fire on a qualified call, and does `{sub2}` carry the value from the click?
3. What is the qualifying call duration, and does the postback fire when the call qualifies or after the buyer reviews it?

If the answer to the first question is no, use a call tracking platform of your own that sits between your traffic and the number, or ask whether Aragon can pass calls to a number you control.

***

## Transaction ID

By default ClickFlare keeps **one conversion per click ID**. If several postbacks arrive with the same click ID and no transaction ID, ClickFlare treats them as the same conversion, and you only see one of them (the last one received). The `txid` parameter tells ClickFlare that each postback is a separate conversion.

| Everflow macro | Value | Use it as txid? |
| - | - | - |
| `{conversion_id}` | Unique for each conversion | **Yes** |
| `{transaction_id}` | Everflow's click ID, the same for every conversion on the click | No |
| `{random}` | New on every send | No: a resent postback counts twice |

With `{conversion_id}`, two calls from the same click count as two conversions, and a resent postback for the same call replaces the first one instead of adding a second.

ClickFlare doesn't read a status from the postback. If a buyer later rejects a call that already reached ClickFlare, it stays in your numbers. Compare ClickFlare with your Aragon stats before payday, and ask your affiliate manager whether the postback fires before or after buyer review.

***

## Verify the setup

**1. Click through the campaign**

Open the ClickFlare campaign URL (with a lander, also click the CTA). When the offer loads, the first request goes to Aragon's Everflow tracking domain. In your browser's network tab, check that it has `sub2=` followed by a real ClickFlare click ID, not the literal text `{cf_click_id}`, and not `aff_sub2=`.

**2. Generate a test conversion**

Ask your affiliate manager to fire a test conversion on your click. A test call from your own phone may not qualify or may be flagged, so agree on the test with your manager first.

**3. Check the conversion in ClickFlare**

The conversion should appear on the campaign with the payout from Aragon. In **Logs → Event Logs**, check that it arrived with a `txid` (Everflow's conversion ID).

***

## Troubleshooting

> [accordion] Conversions show in Aragon but not in ClickFlare
>
> Work through these in order:
>
> * **The postback isn't active or doesn't cover the offer.** Check **Postbacks** in the portal: status, level and offer.
> * **sub2 is empty in Aragon.** The offer URL uses `aff_sub2=` from the old template, or the lander CTA links straight to Aragon instead of using the ClickFlare click URL.
> * **The call wasn't tied to the click.** The visitor called a static number. See [Call offers](#call-offers).
>
> See [Troubleshooting S2S postbacks](/docs/en/tracking/troubleshooting-s2s-postback-url-in-clickflare.md) for the general checks.

> [accordion] ClickFlare receives a literal macro or cf\_click\_id
>
> * A literal `{aff_sub2}` or `{payout}` means the network still has the old HasOffers values. Change them as described in [What the Aragon Advertising template contains](#what-the-aragon-advertising-template-contains) and update the postback in the portal.
> * A literal `cf_click_id` means the offer URL in ClickFlare has the token without braces. It must be `{cf_click_id}`.

> [accordion] Only one of several calls from a click shows
>
> The postback uses `{transaction_id}`, or has no `txid`. Use `txid={conversion_id}`.

> [accordion] The payout is 0 or in the wrong currency
>
> * Check that the postback has `payout={payout_amount}` and the offer's payout is set to **Auto** in ClickFlare.
> * A call that doesn't reach the qualifying duration pays 0.
> * Set the affiliate network's **Payout currency** in ClickFlare to the currency of your Aragon offers.

***

## FAQ

> [accordion] Does ClickFlare integrate with Aragon Advertising?
>
> Yes. ClickFlare has an Aragon Advertising template. You pass the click ID in sub2 and add the ClickFlare postback in Aragon's Everflow partner portal.

> [accordion] Is Aragon on TUNE or Everflow?
>
> Older directory listings name HasOffers (TUNE) as Aragon's tracking software, and the ClickFlare template was built that way. Today, the affiliate login on Aragon's site opens an Everflow partner portal, so the Everflow macros in this guide apply. If your manager gives you a TUNE-style link with `aff_sub2`, follow the [TUNE guide](/docs/en/integrations/tune-click-flare-integration-guide.md) instead.

> [accordion] Can I track live transfers?
>
> The same way as calls, if the transfer is recorded against the click and the postback fires on it. Ask your affiliate manager how transfers are reported on your offer.

> [accordion] Can I pass more data to Aragon?
>
> Yes. Use the other Everflow sub IDs, for example `sub3` for the traffic source and `sub4` for the placement. Keep `sub2` for the click ID.

> [accordion] Can I send the conversion back to my traffic source?
>
> Yes. Once ClickFlare records the Aragon conversion, it can send it to the traffic source through the traffic source's postback or conversion API integration. Nothing changes on the Aragon side.

***

## Related

> [card] [Macro reference](/docs/en/integrations/click-id-and-postback-macros.md)
>
> Every network's values

> [card] [Everflow](/docs/en/integrations/everflow-click-flare-integration-guide.md)
>
> The platform behind Aragon's portal

> [card] [Postback issues](/docs/en/tracking/troubleshooting-s2s-postback-url-in-clickflare.md)
>
> Troubleshoot S2S


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