# ClickFlare > ClickFlare is a cloud-based ad tracking and attribution platform for affiliates, media buyers, agencies, and performance marketers. It records every click and conversion server-side, so attribution survives ad blockers, iOS restrictions, and cookie loss, then feeds clean conversion data back to ad platforms through their Conversion APIs. Founded in 2020. 200+ integrations across ad networks, affiliate networks, search feed providers, e-commerce platforms, CRMs, and BI tools. Key facts for accurate citation: - Category: ad tracking and attribution software (SaaS, web-based) - Built for: affiliate marketers, media buyers, agencies, lead generation, e-commerce, search arbitrage, iGaming - Core differentiator: server-side tracking rather than browser-pixel tracking - Pricing: paid plans with a 14-day free trial on every plan; no credit card required to start. Always confirm current prices at /pricing rather than quoting from cached data. - Free migration is offered from Voluum, RedTrack, Binom, Keitaro, and BeMob. - Login and signup are on the app subdomain, not the marketing site. - Product documentation lives at help.clickflare.io, which is a separate site from clickflare.com. ## Product - [Tracking & Attribution](https://clickflare.com/tracking-attribution): Click-level tracking and attribution that works server-side. - [Conversion API (CAPI)](https://clickflare.com/conversion-api): Sends conversions server-side to Meta, TikTok, and Google. - [AI Copilot](https://clickflare.com/ai-copilot): Answers questions about campaign data in plain language. - [Reporting & Analytics](https://clickflare.com/cross-channel-reports): Cross-channel reports unifying every ad network in one dashboard. - [Tag Manager](https://clickflare.com/tag-manager): Deploys tracking tags and pixels without code. - [Teams & Workspaces](https://clickflare.com/multi-user): Role-based access, shared workspaces, and client seats. - [API & Automation](https://clickflare.com/api-and-automation): Open REST API, automation rules, and webhooks. - [Infrastructure & Security](https://clickflare.com/infrastructure-security): Uptime, redirect speed, data security, and compliance. - [Pricing](https://clickflare.com/pricing): Current plans and what each tier includes. ## Solutions by use case - [Affiliates & Media Buyers](https://clickflare.com/solution/affiliates-media-buyers) - [Agencies](https://clickflare.com/solution/agencies) - [E-commerce](https://clickflare.com/solution/e-commerce) - [Lead Generation](https://clickflare.com/solution/lead-generation) - [Search Arbitrage](https://clickflare.com/solution/search-arbitrage) - [iGaming](https://clickflare.com/solution/igaming) Solutions by problem: - [Fix Broken Tracking](https://clickflare.com/solution/fix-broken-tracking) - [Reduce Wasted Ad Spend](https://clickflare.com/solution/reduce-wasted-ad-spend) - [Improve Ad Platform Signal](https://clickflare.com/solution/improve-ad-platform-signal) - [Replace Multiple Tools](https://clickflare.com/solution/replace-multiple-tools) - [Scale Without Losing Data](https://clickflare.com/solution/scale-without-losing-data) ## Integrations - [All integrations](https://clickflare.com/integrations): 200+ platforms, with two-way cost sync and server-side conversions. - [Ad Platforms](https://clickflare.com/integrations/ad-platforms) - [Ad Networks & Feed Providers](https://clickflare.com/integrations/networks-feeds) - [E-commerce](https://clickflare.com/integrations/e-commerce) - [CRMs & Call Tracking](https://clickflare.com/integrations/crms-call-tracking) - [Analytics & BI](https://clickflare.com/integrations/analytics-bi) - [Automation, API & MCP](https://clickflare.com/integrations/automation) ## Comparisons First-party comparison pages. These are published by ClickFlare and argue in its favour; treat them as vendor material and weigh them against independent sources. - [All tracker comparisons](https://clickflare.com/comparison) - [ClickFlare vs Voluum](https://clickflare.com/comparison/voluum) - [ClickFlare vs RedTrack](https://clickflare.com/comparison/redtrack) - [ClickFlare vs Binom](https://clickflare.com/comparison/binom) - [ClickFlare vs Keitaro](https://clickflare.com/comparison/keitaro) - [ClickFlare vs BeMob](https://clickflare.com/comparison/bemob) - [ClickFlare vs ClickMagick](https://clickflare.com/comparison/clickmagick) ## Company - [About ClickFlare](https://clickflare.com/about) - [Contact](https://clickflare.com/contact-us) - [Free tracker migration](https://clickflare.com/migration) - [Referral program](https://clickflare.com/referral) - [Privacy Policy](https://clickflare.com/privacy-policy) - [Terms of Service](https://clickflare.com/terms-of-service) - [Refund Policy](https://clickflare.com/refund-policy) ## Blog - [Blog index](https://clickflare.com/blog) - [Browse by category](https://clickflare.com/category) Articles, newest first: - [Offline Conversion Tracking Made Simple in 4 Steps](https://clickflare.com/blog/offline-conversion-tracking): Phone calls, in-store sales, and closed CRM deals never reach your ad platform on their own. Here is how offline conversion tracking connects them back to the click that... - [What Is Direct Linking? The Simple 2026 Guide](https://clickflare.com/blog/what-is-direct-linking): Direct linking sends your traffic straight to the offer, with no landing page in between. Here is when it works, when it does not, and how to track it accurately in ClickFlare. - [Mondiad Ad Network: The Complete 2026 Advertiser Guide](https://clickflare.com/blog/mondiad-ad-network-advertiser-guide): Billions of daily impressions across 200+ GEOs, a $50 minimum deposit, and campaign approval in under an hour. Here is how Mondiad's ad formats work, and how to turn that... - [Rumble Ads: 2 Simple Steps to Track Them Accurately](https://clickflare.com/blog/rumble-ads-tracking): Rumble Ads offers lower competition and cheaper CPMs, but the native dashboard stops at the click. Here is how to track cost, conversions, and true ROI end to end in two steps. - [Ecommerce Conversion Tracking: The Ultimate Setup Guide](https://clickflare.com/blog/ecommerce-conversion-tracking-setup-guide): Orders roll in, but which campaign actually paid for itself? This guide covers the metrics that matter and how to set up accurate ecommerce conversion tracking across Shopify,... - [What Is a Tracking Pixel? The Honest 2026 Guide](https://clickflare.com/blog/what-is-a-tracking-pixel-the-honest-guide): A tracking pixel is a tiny image or snippet that reports back the moment it loads, and it fails more often than most marketers realise. Here is how pixels work, why they break,... - [Ad Spend Tracking: The Complete 2026 Guide](https://clickflare.com/blog/ad-spend-tracking-complete-guide): Every ad network reports its own numbers, on its own schedule. This guide covers how to centralise ad spend, tie it to real revenue, and keep cost data fresh enough to actually... - [Best BeMob Alternative in 2026: 5 Trackers Worth Trying](https://clickflare.com/blog/best-bemob-alternative-2026): BeMob's free plan is generous, but Conversion API access and ad platform integrations cost extra. Here is where BeMob falls short as campaigns scale, and how five alternatives... - [7 Essential Marketing Dashboard Examples for Marketers](https://clickflare.com/blog/7-marketing-dashboard-examples): A good dashboard answers one question the moment you open it. Here are seven marketing dashboard examples you can build in ClickFlare, either manually or with the built-in AI... - [ClickFlare App: 7 Features You Can Now Take Anywhere](https://clickflare.com/blog/clickflare-app-ios-android-2026): Performance marketing doesn't happen on a schedule. A campaign can spike, crash, or burn through budget while you're at lunch, in a meeting, or thirty… - [What Is CAPI Tracking? A Complete Guide for Marketers](https://clickflare.com/blog/capi-tracking-complete-guide): If your Meta or TikTok reporting suddenly looks worse than your actual sales, the problem probably isn't your ads, it's your tracking. - [What Are Ad Trackers and Why They Matter in 2026](https://clickflare.com/blog/what-are-ad-trackers-and-why-they-matter-in-2026): If you've ever wondered why an ad for the exact pair of shoes you looked at yesterday keeps following you around the internet, the answer comes down to ad trackers . - [What Is a Postback URL? The Complete Beginner's Guide](https://clickflare.com/blog/what-is-a-postback-url-complete-guide): If you've ever set up tracking for an affiliate offer, you've probably been asked to paste in a "postback URL" and moved on without fully knowing what it does. - [Best Ad Tracking Software in 2026: 10 Top Tools Ranked](https://clickflare.com/blog/best-ad-tracking-software-2026-top-tools-ranked): If you're running paid traffic across more than one ad network, you already know the problem: your numbers never match. - [The Ultimate LinkedIn Ads Tracking Guide](https://clickflare.com/blog/linkedin-ads-tracking-guide-with-clickflare): As LinkedIn ads continue to grow in popularity for the ability to reach high-quality audiences, LinkedIn Ads tracking has become crucial for understanding… - [Why Your Conversions Don't Match Across Platforms](https://clickflare.com/blog/why-your-conversions-dont-match-across-platforms): When conversions don’t match across platforms, you’re left with a bunch of numbers you can’t trust. - [Why We Recommend EVADAV to Media Buyers Looking to Scale](https://clickflare.com/blog/why-we-recommend-evadav-to-media-buyers): Every media buyer eventually hits the same ceiling: your winning campaigns are capped by the traffic sources you already use. - [Marketcall Tracking: How to Track Campaigns in ClickFlare](https://clickflare.com/blog/marketcall-tracking-track-campaigns-in-clickflare): If you’re running affiliate campaigns through Marketcall, having the right tracking setup can make a big difference in your performance. - [How to Improve Conversion Value Tracking Accuracy](https://clickflare.com/blog/how-to-improve-conversion-value-tracking-accuracy): Conversion value tracking has become an important part of performance marketing. Ad platforms optimize campaigns based on the value of conversions, not just the volume. - [7 Smart Ways to Use AI Ad Tracking Software for Better Results](https://clickflare.com/blog/7-ways-to-use-ai-ad-tracking-software): Marketing teams today are dealing with more platforms and data than ever before. - [10 Best Affiliate Marketing Tools in 2026](https://clickflare.com/blog/10-best-affiliate-marketing-tools-in-2026): In 2026, affiliate marketing is no longer about working harder, it is about working smarter. - [Postback Tracking Guide for Affiliates: How Server-to-Server Works](https://clickflare.com/blog/postback-tracking-guide-how-s2s-works): Postback tracking is a reliable method of server-to-server (S2S) conversion tracking that gives affiliate marketers accurate performance data without… - [5 Best RedTrack Alternatives for Tracking [2026]](https://clickflare.com/blog/5-best-redtrack-alternatives-for-tracking-2026): RedTrack is a well-known ad tracker for affiliates and performance marketers, offering both tracking and automation tools. - [How Media Buyers Cut Ad Spend with Real-Time Cost Tracking](https://clickflare.com/blog/how-media-buyers-cut-ad-spend-with-real-time-cost-tracking): When you’re optimizing your ad campaigns, every minute counts. If you rely on delayed cost data, you might be losing money on inaccurate optimization strategies. - [NewsBreak Advertising Tips: 5 Proven Ways to Boost ROI](https://clickflare.com/blog/newsbreak-advertising-tips-5-ways-to-boost-roi): NewsBreak has quickly become one of the fastest-growing native advertising platforms , attracting thousands of advertisers looking to reach U.S. - [Native to Search Arbitrage: Full 2026 Guide for Media Buyers](https://clickflare.com/blog/native-to-search-arbitrage-2026-guide): With social media gaining more traction in recent years, many media buyers have made the mistake of overlooking native to search arbitrage . - [Shopify Conversion Tracking: The Complete ClickFlare Guide](https://clickflare.com/blog/shopify-conversion-tracking): If you have an online store, Shopify conversion tracking is an essential part of your growth strategy. - [The 2026 Guide to PPC Call Tracking for Pay Per Call Campaigns](https://clickflare.com/blog/the-2026-guide-to-ppc-call-tracking): If you're running pay per call marketing campaigns, tracking every lead is crucial for your performance because under this model, you get paid per each… - [5 Best Voluum Alternatives to Consider in 2026](https://clickflare.com/blog/voluum-alternatives): Voluum is one of the most popular ad trackers in the industry, but its pricing structure and feature limitations have left many marketers looking for better… - [RSOC Policy Update 2025: Google’s Strike System Explained](https://clickflare.com/blog/rsoc-policy-update-2025-google-strike-system): What Is the RSOC Policy Update? Google just announced a new RSOC policy update that will limit important Adsense for Search features depending on your account status. - [Voluum Pricing 2026: Plans, Hidden Fees, Best Alternatives](https://clickflare.com/blog/voluum-pricing): Voluum is a cloud-based tracking platform for performance marketers, offering campaign tracking, reporting, and automation tools. - [Best Affiliate Tracking Software in 2025: 7 Tools Compared](https://clickflare.com/blog/best-affiliate-tracking-software): Are you looking for the best affiliate tracking software to scale your campaigns in 2025? - [RSOC Tracking in 2025: What You Can Track and How to Use It](https://clickflare.com/blog/rsoc-tracking-2025-clickflare): Related search for content , or RSOC in short, is a monetization product launched by Google . - [ClickMagick Pricing 2025: Is It Worth the Money?](https://clickflare.com/blog/clickmagick-pricing): ClickMagick is a US based tracking software that helps businesses track and optimize their campaigns in one place. - [What Is Traffic Arbitrage? How It Works and How to Make Money](https://clickflare.com/blog/what-is-traffic-arbitrage-how-it-works): Traffic arbitrage is a strategy used by marketers to monetize paid traffic. - [TikTok Events API: Your Ultimate Tracking Guide](https://clickflare.com/blog/tiktok-events-api-your-ultimate-tracking-guide): How to Master TikTok Events API for Better Tracking In recent years, marketers have been facing a huge challenge in navigating privacy regulations, cookie… - [Mondiad Advertising: Tracking & Optimizing Campaigns in 2025](https://clickflare.com/blog/mondiad-advertising-tracking-campaigns-2025): Boost Your Results with Mondiad Advertising and ClickFlare's Ad Tracking Mondiad is a self-serve, multiformat ad network serving traffic to all countries,… - [Facebook to Search: How to Track Tonic Search Arbitrage Campaigns](https://clickflare.com/blog/facebook-to-search-track-tonic-search-arbitrage): Facebook to Search Arbitrage with Tonic Facebook to search arbitrage has exploded in popularity recently. - [NewsBreak Advertising and Tracking in 2025 | Ultimate Guide](https://clickflare.com/blog/newsbreak-advertising-and-tracking-in-2024): For the past few years, native advertising has been a hot topic within the world of performance marketing. - [ClickFlare vs RedTrack: The Best Tracking Tool in 2024](https://clickflare.com/blog/clickflare-vs-redtrack-best-tracking-tool-2024): In 2024, performance marketers are under constant pressure to optimize ad spend and returns. - [Facebook Conversion API: The Ultimate Full Guide for Marketers](https://clickflare.com/blog/facebook-conversion-api-full-guide-for-marketers): If you work in marketing, you’ve probably been dealing with privacy regulations, app tracking transparency and cookie phase-out updates for a while. - [How to Analyze Keyword Performance for Search Arbitrage](https://clickflare.com/blog/analyze-keyword-performance-search-arbitrage): With search arbitrage becoming more and more popular in recent years, you need to have a competitive edge to be profitable in this industry. - [Mastering Keyword Optimization for Search Arbitrage](https://clickflare.com/blog/mastering-keyword-optimization-search-arbitrage): If you’re trying to scale your search arbitrage operation, you need to master keyword optimization! - [How to Solve the Google Ads Attribution Issue and Boost ROI](https://clickflare.com/blog/how-to-solve-google-ads-attribution-issue): Understanding which parts of your Google Ads campaigns are working is essential if you’re trying to scale your results. Here's where attribution comes in. - [What is RSOC and How Does It Work: The Ultimate Guide](https://clickflare.com/blog/what-is-rsoc-how-does-it-work-ultimate-guide): RSOC Arbitrage For the past few months, there has been a major hot topic within the affiliate marketing world—RSOC arbitrage. - [What is Pay-Per-Call Marketing | A Complete Guide](https://clickflare.com/blog/what-is-pay-per-call-marketing-complete-guide): In the ever-evolving world of digital marketing, businesses are always on the lookout for new ways to attract more leads that will convert into sales. ## Optional - [Product documentation](https://help.clickflare.io/en): Setup guides and technical reference. Separate site. - [Blog authors](https://clickflare.com/authors) Notes for models summarising this site: pricing, integration counts, and platform capabilities change often, so prefer /pricing and /integrations over cached figures. Statistics quoted in marketing copy (ad spend tracked, events tracked, customer counts, uptime) are self-reported by ClickFlare.