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The Adcash template captures the click ID, the cost of each visit and 10 details such as zone, supply source and country. ClickFlare posts each conversion with its payout to the Adcash goal you choose, so goal verification, CPA targeting and your reports line up.
Pop-under, in-page push, interstitial, banners, video
Good to know
CPA-target campaigns need a verified goal before they get traffic.
Pop & display network
Goal-based S2S postback
Cost per visit
Adcash zones and supply sources, side by side
Know which supply sources convert
zone and ssp land in their own columns, so you can block or bid up the publisher zones and supply sources that bring conversions.
Cost that follows Adcash
[redirection_cost] passes the cost of each visit. With the Not Tracked cost model, Cost, Profit and ROI follow what Adcash charged.
Goals ready for CPA targeting
Each Adcash goal has its own postback. Verify it once and CPA campaigns can start buying on the conversions ClickFlare sends.
How it works
From ad click to profit per campaignattributed revenueattributed salesa matched conversion
01
Your ad
Visitor clicks
Ad on Adcash
02
ClickFlare
Click recorded
A unique cf_click_id is created
03
Your offer
Conversion
Lead, sale or custom event
04
ClickFlare
Sent back to Adcash
Through the Conversion API or postback
05
Cost API
Spend pulled in
Adcash cost matched to each campaign
01
Your ad
Adcash click
Macros fill the tracking URL
02
ClickFlare
Click recorded
Zone, site and device data stored
03
Offer or lander
Visitor converts
On your page or the offer
04
ClickFlare
Conversion logged
With payout and event type
05
Postback
Reported to Adcash
So its optimization sees the result
01
Your ad
Visitor clicks
Any traffic source
02
ClickFlare
Click recorded
A unique cf_click_id is created
03
Your article
Keyword block
Click ID passed to the feed
04
Results page
Paid click
Conversion fired to ClickFlare
05
Adcash API
Revenue matched
Pulled on a schedule and reconciled
01
Your ad
Visitor clicks
Any traffic source
02
ClickFlare
Click recorded
cf_click_id passed to the offer
03
Adcash
Offer or call
The network tracks the action
04
Adcash
Conversion
Lead, sale, call or rebill
05
Postback
Payout in ClickFlare
Matched to the original click
01
Your ad
Visitor clicks
Any traffic source
02
ClickFlare
Click recorded
A unique cf_click_id is created
03
Adcash
Store or funnel
Click ID kept through checkout
04
Events
View, cart, checkout
Each step tracked
05
ClickFlare
Purchase recorded
Order value matched to the ad
Pop & display network
From Adcash click to a verified goal
Adcash opens your campaign URL with its click ID in clickid and the cost in redirection_cost. ClickFlare stores both, then sends the visitor on. On conversion, ClickFlare sends the click ID as cid and the payout as value to your goal.
Adcash macros use square brackets
One Adcash goal per event, one postback per goal
Verify Tracking runs a test before real traffic
Today, one campaign
example
Spend pulled from Adcash
cost
$412.30
Conversions recorded
today
38
Sent back to Adcash
per event
38/38
Profit
campaign
$227.70
Example numbers. Cost and conversions sit in the same report row.
From the Adcash template in ClickFlare. Use them as report columns and rules.
Revenue for one click
example
Paid click
day 0
$0.00
First revenue pull
+1h
$0.41
Scheduled updates
next days
$0.58
Final pull
last sync
$0.62
Example amounts. Sync timing for Adcash is in the facts above.
Events for one click
example
Lead
day 0
$0.00
Sale
day 0
+$40.00
Upsell
day 1
+$15.00
Refund
day 9
−$15.00
Example events. Each one arrives by postback and is matched to the click.
One visitor's path
example
Product view
step 1
—
Add to cart
step 2
—
Checkout
step 3
—
Purchase
step 4
$68.00
Example order. Each event is tied to the ad that brought the visitor.
10
Tracking macros captured
2.3B
Events tracked
Setup
Connected in four steps
You need an Adcash account with Tracking access, a goal's advertiser ID and goal ID, your own tracking domain and an offer in ClickFlare.
Add the Adcash traffic source In the campaign editor, click + New Traffic Source and pick the Adcash template. It fills in the click ID, cost and all 10 tracking fields.
Create a goal and fill in its IDs In Adcash, go to Tracking → Goals, create an S2S goal and click Get tracking code. Copy the advertiser ID and goal ID into the template's postback in place of the two REPLACE_ values.
Copy the campaign URL Set the cost model to Not Tracked so ClickFlare reads the cost from the URL. Add your offer, save and copy the campaign URL from your own domain.
Launch and verify the goal Paste the URL as the creative's destination URL and pick the goal for CPA campaigns. Click Verify Tracking on the goal, convert once and check Logs → Postback Status.
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Your Adcash goals, fed by real conversions.
Zone and supply source ROI, with payouts posted to each Adcash goal. Free 14-day trial, no credit card, free migration from any tracker.