Performance marketing insights, delivered.

Phone calls, in-store sales, and closed CRM deals never reach your ad platform on their own. Here is how offline conversion tracking connects them back to the click that started them, in four steps.

Direct linking sends your traffic straight to the offer, with no landing page in between. Here is when it works, when it does not, and how to track it accurately in ClickFlare.

Billions of daily impressions across 200+ GEOs, a $50 minimum deposit, and campaign approval in under an hour. Here is how Mondiad's ad formats work, and how to turn that volume into data you can act on.

Rumble Ads offers lower competition and cheaper CPMs, but the native dashboard stops at the click. Here is how to track cost, conversions, and true ROI end to end in two steps.

Orders roll in, but which campaign actually paid for itself? This guide covers the metrics that matter and how to set up accurate ecommerce conversion tracking across Shopify, WooCommerce, Funnelish, CartPanda, and Digistore24.

A tracking pixel is a tiny image or snippet that reports back the moment it loads, and it fails more often than most marketers realise. Here is how pixels work, why they break, and what to use when accuracy matters.

Every ad network reports its own numbers, on its own schedule. This guide covers how to centralise ad spend, tie it to real revenue, and keep cost data fresh enough to actually act on.

BeMob's free plan is generous, but Conversion API access and ad platform integrations cost extra. Here is where BeMob falls short as campaigns scale, and how five alternatives compare on price and features.

A good dashboard answers one question the moment you open it. Here are seven marketing dashboard examples you can build in ClickFlare, either manually or with the built-in AI Copilot.

Performance marketing doesn't happen on a schedule. A campaign can spike, crash, or burn through budget while you're at lunch, in a meeting, or thirty…

If your Meta or TikTok reporting suddenly looks worse than your actual sales, the problem probably isn't your ads, it's your tracking.

If you've ever wondered why an ad for the exact pair of shoes you looked at yesterday keeps following you around the internet, the answer comes down to ad trackers .

RedTrack is a well-known ad tracker for affiliates and performance marketers, offering both tracking and automation tools.

If you've ever set up tracking for an affiliate offer, you've probably been asked to paste in a "postback URL" and moved on without fully knowing what it does.

If you're running paid traffic across more than one ad network, you already know the problem: your numbers never match.

Postback tracking is a reliable method of server-to-server (S2S) conversion tracking that gives affiliate marketers accurate performance data without…

As LinkedIn ads continue to grow in popularity for the ability to reach high-quality audiences, LinkedIn Ads tracking has become crucial for understanding…

When conversions don’t match across platforms, you’re left with a bunch of numbers you can’t trust.

If you’re running affiliate campaigns through Marketcall, having the right tracking setup can make a big difference in your performance.

Every media buyer eventually hits the same ceiling: your winning campaigns are capped by the traffic sources you already use.

Voluum is a cloud-based tracking platform for performance marketers, offering campaign tracking, reporting, and automation tools.

With social media gaining more traction in recent years, many media buyers have made the mistake of overlooking native to search arbitrage .

If you're running pay per call marketing campaigns, tracking every lead is crucial for your performance because under this model, you get paid per each…

Voluum is one of the most popular ad trackers in the industry, but its pricing structure and feature limitations have left many marketers looking for better…

NewsBreak has quickly become one of the fastest-growing native advertising platforms , attracting thousands of advertisers looking to reach U.S.

Conversion value tracking has become an important part of performance marketing. Ad platforms optimize campaigns based on the value of conversions, not just the volume.

Marketing teams today are dealing with more platforms and data than ever before.

In 2026, affiliate marketing is no longer about working harder, it is about working smarter.

When you’re optimizing your ad campaigns, every minute counts. If you rely on delayed cost data, you might be losing money on inaccurate optimization strategies.

How to Master TikTok Events API for Better Tracking In recent years, marketers have been facing a huge challenge in navigating privacy regulations, cookie…

If you have an online store, Shopify conversion tracking is an essential part of your growth strategy.

What Is the RSOC Policy Update? Google just announced a new RSOC policy update that will limit important Adsense for Search features depending on your account status.

Are you looking for the best affiliate tracking software to scale your campaigns in 2025?

Related search for content , or RSOC in short, is a monetization product launched by Google .

ClickMagick is a US based tracking software that helps businesses track and optimize their campaigns in one place.

Traffic arbitrage is a strategy used by marketers to monetize paid traffic.

RSOC Arbitrage For the past few months, there has been a major hot topic within the affiliate marketing world—RSOC arbitrage.

For the past few years, native advertising has been a hot topic within the world of performance marketing.

Boost Your Results with Mondiad Advertising and ClickFlare's Ad Tracking Mondiad is a self-serve, multiformat ad network serving traffic to all countries,…

In 2024, performance marketers are under constant pressure to optimize ad spend and returns.

Facebook to Search Arbitrage with Tonic Facebook to search arbitrage has exploded in popularity recently.

If you work in marketing, you’ve probably been dealing with privacy regulations, app tracking transparency and cookie phase-out updates for a while.

With search arbitrage becoming more and more popular in recent years, you need to have a competitive edge to be profitable in this industry.

In the ever-evolving world of digital marketing, businesses are always on the lookout for new ways to attract more leads that will convert into sales.

If you’re trying to scale your search arbitrage operation, you need to master keyword optimization!

Understanding which parts of your Google Ads campaigns are working is essential if you’re trying to scale your results. Here's where attribution comes in.