Know the real ROAS behind every sale

See which ads, products, and landing pages actually drive sales. ClickFlare tracks add-to-cart, checkout, and purchase events server-side, then sends accurate revenue back to your ad platforms via CAPI to lower your cost per acquisition.
01
Shopper clicks your ad
On Meta, Google, or TikTok
02
Order · $89.00
They buy on your store
Shopify, WooCommerce, or custom
03
Sale captured
ClickFlare captures it
Server-side. Ad blockers can't stop it
04
CAPI
Sent back to your ads
Via CAPI, so they find more buyers
Your ads optimize on real sales, not modeled guesses

E-commerce tracking is harder than it looks

Your ad platforms miss sales, show different numbers, and leave you guessing what actually works.

Your ad platform misses sales

Meta reports 12 purchases. Your store actually had 18. Ad blockers and iOS hide the rest, so you're optimizing on bad data.

Your numbers never match

Google says 4.2x. Meta says 3.8x. Shopify says something else. With no single source of truth, you can't scale with confidence.

You can't see what's working

Which ad drives sales? Which page converts? Which checkout makes the most per order? Without answers, you're scaling blind.

How ClickFlare solves e-commerce tracking

Server-side tracking that captures every sale, then feeds real revenue back to your ad platforms.
Capture

Never miss a sale, even with ad blockers on

ClickFlare captures every purchase straight from your store, server-side. iOS and ad blockers can't hide your real sales anymore.
See 100% of your sales, not the 60-70% your pixel catches
Works on Shopify, WooCommerce, and custom checkouts
Server-side purchase capture settings for Shopify and WooCommerce
Attribute

Know which ads actually make you money

Every sale traces back to the exact ad that drove it. You see your real ROAS, not the inflated number your ad platform reports.
Scale the creatives that sell, kill the ones that don't
See profit per product, not just top-line revenue
Campaign report showing real ROAS and profit per product
Split-test

Find your winning page and checkout automatically

Test different pre-sell pages and checkouts against each other. ClickFlare quietly sends more traffic to whichever one makes the most money.
Pit Shopify, SamCart, and Funnelish checkouts head-to-head
Traffic shifts to the winner on its own, no manual work
Split-test report comparing landing page and checkout performance
Optimize

Lower your cost per sale automatically

ClickFlare sends your real purchases back to Meta, Google, and TikTok. With accurate data, their algorithms find more buyers like yours and your cost per sale drops.
Better audiences, lower CPA, higher ROAS over time
No double-counting between pixel and server
Purchase events being sent back to ad platforms via CAPI
Report

See what sells and what's quietly
losing money

Break performance down by ad, product, and page in one dashboard. Spot your winners and your money-losers at a glance.
Find your best products and your most profitable ads
Catch abandoned carts and checkout drop-offs
ClickFlare - See what sells and what's quietly losing money

Built for every type of e-commerce

Whether you are running a Shopify store, dropshipping, or promoting nutra offers, ClickFlare tracks the full purchase funnel.

Shopify, WooCommerce, and custom stores

Track add-to-cart, checkout, and purchase events via the Tag Manager, no theme code editing. Test Shopify checkout vs SamCart vs Funnelish and see which flow produces the highest AOV.

Dropshipping and DTC brands

Attribute every sale to the exact ad creative and audience. See product-level ROAS to know which SKUs are profitable after ad spend, not just by top-line revenue.

Nutra, supplements, and COD

Track trial offers, upsell flows, rebills, and cash-on-delivery orders. See payout per conversion and calculate true ROI across the entire customer journey.

Subscription and recurring revenue

Track initial purchase and subsequent rebills. See LTV by traffic source and ad creative to understand which acquisition channels produce the most valuable customers.

Advertorial and info-product funnels

Rotate multiple advertorial and pre-sell pages and let ClickFlare shift traffic to the highest-converting angle. See which pre-sell turns browsers into buyers.

Agencies managing multiple stores

Manage every client in separate workspaces with clean, real-time ROAS per account. Prove the revenue you drive without stitching together five dashboards.

Works with your store and your ad platforms

Connect your e-commerce platform and all your traffic sources. ClickFlare pulls cost data and sends purchase events back via CAPI.
ClickFlare - Works with your store and your ad platforms
$578M
Ad spend tracked (2025)
Server-side, no data loss
<50ms
Redirect speed
No impact on conversion rate
5 min
Cost sync speed
Real-time ROAS per ad
99.99%
Uptime since January 2021
View live status →
Tom van der Kolk x ClickFlare
Tom van der Kolk
Founder, The Longevity Store®
Longevity Store x ClickFlare

We use ClickFlare as our traffic layer: A/B testing landers, managing tracking links across the funnel, and getting funnel-level visibility we couldn't get elsewhere. Prelander CTR, add-to-cart rate, drop-off between steps. Before ClickFlare we could see purchase counts but not the funnel behind them. Now we compare landers, headlines, and offer positions side by side and decide faster. Conversions flow back to Meta via CAPI, which keeps our ad account data clean. Support has been fast and specific too. Real answers, not tickets.