Clickadu traffic,with the zone sent back too

The Clickadu template captures the click ID from ${SUBID}, the cost of each visit and the zone ID. On each conversion, ClickFlare posts the click ID, payout and zone ID to sconvtrk.com, so Clickadu's Smart eCPA bidding learns from your real results.

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Read the setup guide

Clickadu

Self-serve popunder and banner network

At a glance

How it connects

Campaign URL macros + S2S postback

What syncs

Click ID, visit cost, zone ID, payout

Sync schedule

Real time, per conversion

Key parameters

${SUBID}, {cost}, {zoneid}

Works with

Popunder, banners, in-page push, video pre-roll, Skim

Good to know

The postback has no event name. Send one event only.

Pop & push network

Payout and zone postback

Cost per visit

Give Smart eCPA the conversions it bids on

Zone ID in both directions

zoneid lands in tracking field 1 for your reports, and the postback sends it back to Clickadu as zone_id with every conversion.

Cost per visit from the URL

Clickadu fills {cost} on each click. With the Not Tracked cost model, ROI follows what Clickadu actually charged.

One clean event

Clickadu can't tell a lead from a sale. Map one postback to the event that predicts profit, so eCPA matches your real results.

How it works

From ad click to profit per campaignattributed revenueattributed salesa matched conversion

Your ad

Visitor clicks

Ad on Clickadu

ClickFlare

Click recorded

A unique cf_click_id is created

Your offer

Conversion

Lead, sale or custom event

ClickFlare

Sent back to Clickadu

Through the Conversion API or postback

Cost API

Spend pulled in

Clickadu cost matched to each campaign

Your ad

Clickadu click

Macros fill the tracking URL

ClickFlare

Click recorded

Zone, site and device data stored

Offer or lander

Visitor converts

On your page or the offer

ClickFlare

Conversion logged

With payout and event type

Postback

Reported to Clickadu

So its optimization sees the result

Your ad

Visitor clicks

Any traffic source

ClickFlare

Click recorded

A unique cf_click_id is created

Your article

Keyword block

Click ID passed to the feed

Results page

Paid click

Conversion fired to ClickFlare

Clickadu API

Revenue matched

Pulled on a schedule and reconciled

Your ad

Visitor clicks

Any traffic source

ClickFlare

Click recorded

cf_click_id passed to the offer

Clickadu

Offer or call

The network tracks the action

Clickadu

Conversion

Lead, sale, call or rebill

Postback

Payout in ClickFlare

Matched to the original click

Your ad

Visitor clicks

Any traffic source

ClickFlare

Click recorded

A unique cf_click_id is created

Clickadu

Store or funnel

Click ID kept through checkout

Events

View, cart, checkout

Each step tracked

ClickFlare

Purchase recorded

Order value matched to the ad

Pop & push network

How a Clickadu click finds its way back

Clickadu opens your campaign URL with ${SUBID} in visitor_id, the cost and the zone. ClickFlare stores the click ID as the External ID. On conversion, it fires sconvtrk.com with that ID, the payout and the zone ID from tracking field 1.

visitor_id is the name on both sides
Replace REPLACE_HASH and REPLACE_AID only
Nine tracking fields left free for extra macros

Today, one campaign

example

Spend pulled from Clickadu

cost

$412.30

Conversions recorded

today

Sent back to Clickadu

per event

38/38

Profit

campaign

$227.70

Example numbers. Cost and conversions sit in the same report row.

Captured on every Clickadu click

key macros

${SUBID}, {cost}, {zoneid}

captured

From the Clickadu template in ClickFlare. Use them as report columns and rules.

Revenue for one click

example

Paid click

day 0

$0.00

First revenue pull

+1h

$0.41

Scheduled updates

next days

$0.58

Final pull

last sync

$0.62

Example amounts. Sync timing for Clickadu is in the facts above.

Events for one click

example

Lead

day 0

$0.00

Sale

day 0

+$40.00

Upsell

day 1

+$15.00

Refund

day 9

−$15.00

Example events. Each one arrives by postback and is matched to the click.

One visitor's path

example

Product view

step 1

—

Add to cart

step 2

—

Checkout

step 3

—

Purchase

step 4

$68.00

Example order. Each event is tied to the ad that brought the visitor.

Values in the postback

Free tracking fields

2.3B

Events tracked

Setup

Connected in four steps

You need a Clickadu account with Tracking access, your own tracking domain and an offer in ClickFlare.

Add the Clickadu traffic source In the campaign editor, click + New Traffic Source and pick the Clickadu template. It fills in the click ID, cost and zone ID. Keep the zone in tracking field 1.
Fill in your hash and aid On Clickadu's Tracking page, copy the unique identifier between /conversion/ and /? and the value after aid=. Paste them over REPLACE_HASH and REPLACE_AID in the template's postback.
Copy the campaign URL Set the cost model to Not Tracked so ClickFlare reads the cost from the URL. Add your offer, save and copy the campaign URL from your own domain.
Launch and test the postback Paste the URL into the creative's Target URL in Clickadu. Open it with visitor_id=test123, convert, and check Logs → Postback Status for a request to sconvtrk.com.

Clickadu postback in the ClickFlare template

http://sconvtrk.com/conversion/REPLACE_HASH/?visitor_id={external_id}&aid=REPLACE_AID&payout={payout}&zone_id={trackingField1}

app.clickflare.com/integrations

Clickadu

Pop & push network

Connected

Clickadu account connected

Signed in from ClickFlare

Cost syncing

Spend matched to campaigns

Conversions sent back

Your chosen events

Clickadu template selected

Macros pre-filled

Tracking URL in Clickadu

Click ID captured

Conversions reported

Payout included where supported

Clickadu connected

Credentials saved in ClickFlare

Conversion event set

Click ID passed to the feed

Revenue syncing

On the feed's schedule

Clickadu added

Offer URL carries the click ID

Postback set in Clickadu

Payout and event included

Conversions arriving

Matched to the click

Clickadu connected

Click ID kept to checkout

Events mapped

View, cart, checkout, purchase

Purchases tracked

Order value in reports

Ready to track

Don't paste Clickadu's generated URL over the template's. It uses ${SUBID} as the click ID, which ClickFlare sends as literal text, and it has no payout or zone.

Clickadu postback setup guide

Open the guide

In your reports

What you see once it's connected

Conversions by zone ID
ROI by zone
Cost per visit
Revenue per campaign
Lander and offer comparison

Use cases

How media buyers run it

Clickadu popunder → offer

Popunder to offer

Group by zone ID, blacklist the zones that don't pay and let Smart eCPA bid on the rest.

Final-sale optimization

Leads and sales both show in ClickFlare, but only the sale fires the postback, so Clickadu's eCPA reflects revenue.

Deeper splits

Add campaignid and os in the free tracking fields to split one ClickFlare campaign by Clickadu campaign and operating system.

Frequently asked questions

Questions about Clickadu

No items found.

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Setup guides

Clickadu postback setup guide

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Clickadu traffic,with the zone sent back too

Give Smart eCPA the conversions it bids on

Zone ID in both directions

Cost per visit from the URL

One clean event

From ad click to profit per campaignattributed revenueattributed salesa matched conversion

How a Clickadu click finds its way back

Connected in four steps

What you see once it's connected

How media buyers run it

Popunder to offer

Final-sale optimization

Deeper splits

Questions about Clickadu

Related integrations

Your Clickadu zones, tracked to the payout.