CPAlead conversions and events,matched to every click

ClickFlare records every CPAlead conversion and paid event on the click, campaign and traffic source behind it. Each one counts once, even when CPAlead resends it, so you judge sources on the real payout of installs and the events after them.

CL
CPAlead
CPA network for publishers

CPAlead integration at a glance

How it connects
Server-to-server postback from CPAlead
What syncs
Conversions and paid events with payout
How fresh the data is
Real time, per conversion and event
What you can optimize
Offers, events and traffic sources by real payout
Works with
Direct offer links, including event offers
Good to know
CPC earnings and reversals never send a conversion to ClickFlare.
Affiliate network
Every paid event
No double counts

Every CPAlead conversion and event, counted once

Each event is its own conversion

Every conversion and paid event carries its own ID, so ClickFlare counts each one on the click, in whatever order they arrive.

Retries don't double count

CPAlead may resend a conversion after an error. The resend replaces the first one instead of adding a second, so payout stays accurate.

Events as their own columns

Show the install and each later event in separate columns, and compare the cost of every event by traffic source.
How it works

From ad click to profit per campaignattributed revenueattributed salesa matched conversionautomated actionyour dashboardsclosed revenue

01
Your ad
Visitor clicks
Ad on CPAlead
02
ClickFlare
Click recorded
Every click gets its own ID
03
Your offer
Conversion
Lead, sale or custom event
04
ClickFlare
Sent back to CPAlead
Through the Conversion API or postback
05
Cost API
Spend pulled in
CPAlead cost matched to each campaign
01
Your ad
CPAlead click
Placement, device and country come along
02
ClickFlare
Click recorded
Zone, site and device data stored
03
Offer or lander
Visitor converts
On your page or the offer
04
ClickFlare
Conversion logged
With payout and event type
05
Postback
Reported to CPAlead
So its optimization sees the result
01
Your ad
Visitor clicks
Any traffic source
02
ClickFlare
Click recorded
Every click gets its own ID
03
Your article
Keyword block
Click ID passed to the feed
04
Results page
Paid click
Conversion fired to ClickFlare
05
CPAlead API
Revenue matched
Pulled on a schedule and reconciled
01
Your ad
Visitor clicks
Any traffic source
02
ClickFlare
Click recorded
The click follows the visitor to the offer
03
CPAlead
Offer or call
The network tracks the action
04
CPAlead
Conversion
Lead, sale, call or rebill
05
Postback
Payout in ClickFlare
Matched to the original click
01
Your ad
Visitor clicks
Any traffic source
02
ClickFlare
Click recorded
Every click gets its own ID
03
CPAlead
Store or funnel
Click ID kept through checkout
04
Events
View, cart, checkout
Each step tracked
05
ClickFlare
Purchase recorded
Order value matched to the ad
01
Your ad
Visitor clicks
Form, call or landing page
02
ClickFlare
Click recorded
Every click gets its own ID
03
CPAlead
Lead or call stored
The ad stays linked to the lead
04
CPAlead
Qualified or closed
Workflow or call rule fires
05
ClickFlare
Revenue recorded
Tied to the ad that drove it
01
ClickFlare
Event happens
Click, conversion or custom event
02
Webhook or API
Data goes out
Or comes back in
03
CPAlead
Your workflow
Rules, apps or an AI assistant
04
CPAlead
Action
Alert, update, pause or scale
05
ClickFlare
Back in reports
Changes show in your data
01
ClickFlare
Report data
Campaigns, sources, offers
02
ClickFlare API
Your numbers go out
Secured with your API key
03
Your setup
Scheduled refresh
A sheet, script or connector
04
CPAlead
Data lands
Tables refreshed on schedule
05
CPAlead
Dashboards
Blended with your other data
Affiliate network

Each install and event lands on its click

ClickFlare tags each visit to your CPAlead direct link. When the visitor completes the offer or a later event, CPAlead reports it with the payout, and ClickFlare adds it to the original click.
  • Each conversion and paid event arrives on its own
  • Resent conversions replace, never duplicate
  • One account-wide postback covers every offer
Today, one campaign
example
Spend pulled from CPAlead
cost
$412.30
Conversions recorded
today
38
Sent back to CPAlead
per event
38/38
Profit
campaign
$227.70
Example numbers. Cost and conversions sit in the same report row.
ROI per placement
example
Placement A · mobile
cost
$38.20
Placement A
revenue
$71.40
Placement A
ROI
+87%
Placement B · desktop
ROI
−42%
Example numbers. Keep the placements that pay and cut the ones that lose money.
Revenue for one click
example
Paid click
day 0
$0.00
First revenue pull
+1h
$0.41
Scheduled updates
next days
$0.58
Final pull
last sync
$0.62
Example amounts. Sync timing for CPAlead is in the facts above.
Events for one click
example
Lead
day 0
$0.00
Sale
day 0
+$40.00
Upsell
day 1
+$15.00
Refund
day 9
−$15.00
Example events. Each one arrives by postback and is matched to the click.
One visitor's path
example
Product view
step 1
—
Add to cart
step 2
—
Checkout
step 3
—
Purchase
step 4
$68.00
Example order. Each event is tied to the ad that brought the visitor.
One lead, followed to revenue
example
Lead created
day 0
$0.00
Qualified
day 2
+$25.00
Deal closed
day 14
+$480.00
Renewal
day 45
+$120.00
Example values. Each stage can be its own event type in ClickFlare.
A scheduled report refresh
example
Campaigns
in the report
1,240 rows
Cost, revenue, profit
per campaign
included
Refresh
your schedule
done
Dashboards fed
CPAlead
3
Example numbers. You choose the breakdowns, date range and schedule.
One event, end to end
example
Conversion recorded
event
sent
Event delivered
CPAlead
received
Workflow ran
CPAlead
done
Team notified
your apps
done
Example run. What happens after the event is up to your workflow.
2.3B
Events tracked
Setup

Connected in three steps

You need a ClickFlare account with your own HTTPS tracking domain, a CPAlead publisher account and direct offer links.
  1. Add CPAlead as your affiliate network Pick the CPAlead template in the ClickFlare campaign editor. It prepares the postback for you.
  2. Turn on the postback in CPAlead Save the ClickFlare postback in your CPAlead account and switch it on. It covers every offer you run.
  3. Add your direct link and launch Add the offer's direct link to your campaign. Conversions and paid events start landing on each click, with their payout.
app.clickflare.com/integrations
CL
CPAlead
Affiliate network
Connected
CPAlead account connected
Signed in from ClickFlare
Cost syncing
Spend matched to campaigns
Conversions sent back
Your chosen events
CPAlead template selected
Macros pre-filled
Tracking URL in CPAlead
Click ID captured
Conversions reported
Payout included where supported
CPAlead connected
Credentials saved in ClickFlare
Conversion event set
Click ID passed to the feed
Revenue syncing
On the feed's schedule
CPAlead added
Offer URL carries the click ID
Postback set in CPAlead
Payout and event included
Conversions arriving
Matched to the click
CPAlead connected
Click ID kept to checkout
Events mapped
View, cart, checkout, purchase
Purchases tracked
Order value in reports
Click ID stored in CPAlead
Hidden field or call data
Workflow or rule set
Fires on the stage you choose
Conversions arriving
With payout and event type
API key created
Settings, then Security
Report pull scheduled
Dimensions and date range set
CPAlead dashboards live
Refreshed on schedule
Connection set up
Webhook, API key or MCP
Events chosen
Only what the workflow needs
Workflow running
Tested end to end
Ready to track
Offerwalls and lockers report your own user IDs, so those conversions won't match a click. Keep any postback you use to reward users.
CPAlead setup guide
Open the guide
In your reports

What you see once it's connected

  • Conversions per offer
  • Paid events per click
  • Events as separate columns
  • Payout per campaign
  • ROI by traffic source
  • Converting offer per source
Use cases

How media buyers run it

Traffic source → CPAlead event offer

App install, then events

The install and each later paid event arrive as separate conversions on the same click.
Traffic source → CPAlead direct link

Direct link with your labels

Add your own source or placement labels next to the click and cut the placements that don't pay.
CPAlead conversion → ClickFlare → traffic source

Conversions back to the source

Pass each paid conversion on, so the source optimizes toward clicks that earn.
Frequently asked questions

CPAlead integration FAQ

Does ClickFlare integrate with CPAlead?

Yes. ClickFlare has a ready CPAlead template. CPAlead sends each conversion and paid event back by server-to-server postback, and ClickFlare matches it to the click.

Can ClickFlare track CPAlead event offers?

Yes. Each paid event counts as its own conversion on the same click. You can also show each event in its own column.

Will a resent CPAlead conversion count twice?

No. A resend carries the same conversion ID, so ClickFlare replaces the first one instead of adding a second.

Why do some CPAlead conversions never reach ClickFlare?

CPC earnings and reversals don't send conversions. Delivery also fails if your tracking domain isn't HTTPS, redirects, or doesn't answer within 15 seconds.

Can I see which CPAlead offer converted?

Yes. CPAlead can send the offer ID or name with each conversion, and ClickFlare stores it so you can report on it.

Can I test CPAlead tracking before I spend?

Yes. Click through your campaign, then send a test conversion for that click from CPAlead's testing page and check that it lands in ClickFlare.

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Setup guides
CPAlead setup guide
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