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ClickFlare pulls your ImageAdvantage revenue every hour and matches it to the click and campaign that earned it. You see ROI next to your ad cost, and can send settled revenue back to Meta or TikTok so they optimize on it.
Revenue is matched by click ID. Traffic must pass through ClickFlare.
RSOC feed
Hourly revenue updates
Delayed revenue postback
Optimize ImageAdvantage campaigns on hourly revenue
Revenue tied back to the click
Each revenue row ClickFlare pulls carries the click ID, so revenue lands on the campaign that bought the visit.
No postback to set up
Revenue comes in through the API. You connect your account once and add the click ID to your feed link.
Your ad platform learns revenue
An optional delayed conversion goes back after 1 to 12 hours, so Meta or TikTok optimize on revenue that has had time to settle.
How it works
From ad click to profit per campaignattributed revenueattributed salesa matched conversionautomated actionyour dashboardsclosed revenue
01
Your ad
Visitor clicks
Ad on ImageAdvantage
02
ClickFlare
Click recorded
Every click gets its own ID
03
Your offer
Conversion
Lead, sale or custom event
04
ClickFlare
Sent back to ImageAdvantage
Through the Conversion API or postback
05
Cost API
Spend pulled in
ImageAdvantage cost matched to each campaign
01
Your ad
ImageAdvantage click
Placement, device and country come along
02
ClickFlare
Click recorded
Zone, site and device data stored
03
Offer or lander
Visitor converts
On your page or the offer
04
ClickFlare
Conversion logged
With payout and event type
05
Postback
Reported to ImageAdvantage
So its optimization sees the result
01
Your ad
Visitor clicks
Any traffic source
02
ClickFlare
Click recorded
Every click gets its own ID
03
Your article
Keyword block
Click ID passed to the feed
04
Results page
Paid click
Conversion fired to ClickFlare
05
ImageAdvantage API
Revenue matched
Pulled on a schedule and reconciled
01
Your ad
Visitor clicks
Any traffic source
02
ClickFlare
Click recorded
The click follows the visitor to the offer
03
ImageAdvantage
Offer or call
The network tracks the action
04
ImageAdvantage
Conversion
Lead, sale, call or rebill
05
Postback
Payout in ClickFlare
Matched to the original click
01
Your ad
Visitor clicks
Any traffic source
02
ClickFlare
Click recorded
Every click gets its own ID
03
ImageAdvantage
Store or funnel
Click ID kept through checkout
04
Events
View, cart, checkout
Each step tracked
05
ClickFlare
Purchase recorded
Order value matched to the ad
01
Your ad
Visitor clicks
Form, call or landing page
02
ClickFlare
Click recorded
Every click gets its own ID
03
ImageAdvantage
Lead or call stored
The ad stays linked to the lead
04
ImageAdvantage
Qualified or closed
Workflow or call rule fires
05
ClickFlare
Revenue recorded
Tied to the ad that drove it
01
ClickFlare
Event happens
Click, conversion or custom event
02
Webhook or API
Data goes out
Or comes back in
03
ImageAdvantage
Your workflow
Rules, apps or an AI assistant
04
ImageAdvantage
Action
Alert, update, pause or scale
05
ClickFlare
Back in reports
Changes show in your data
01
ClickFlare
Report data
Campaigns, sources, offers
02
ClickFlare API
Your numbers go out
Secured with your API key
03
Your setup
Scheduled refresh
A sheet, script or connector
04
ImageAdvantage
Data lands
Tables refreshed on schedule
05
ImageAdvantage
Dashboards
Blended with your other data
RSOC feed
Click ID out, revenue back every hour
Each visit to your ImageAdvantage feed carries the ClickFlare click ID. Every hour, ClickFlare pulls revenue from ImageAdvantage and matches each row to its click.
Each visit carries the ClickFlare click ID
Revenue comes back every hour
Optional delayed conversion after 1 to 12 hours
Today, one campaign
example
Spend pulled from ImageAdvantage
cost
$412.30
Conversions recorded
today
38
Sent back to ImageAdvantage
per event
38/38
Profit
campaign
$227.70
Example numbers. Cost and conversions sit in the same report row.
ROI per placement
example
Placement A · mobile
cost
$38.20
Placement A
revenue
$71.40
Placement A
ROI
+87%
Placement B · desktop
ROI
−42%
Example numbers. Keep the placements that pay and cut the ones that lose money.
Revenue for one click
example
Paid click
day 0
$0.00
First revenue pull
+1h
$0.41
Scheduled updates
next days
$0.58
Final pull
last sync
$0.62
Example amounts. Sync timing for ImageAdvantage is in the facts above.
Events for one click
example
Lead
day 0
$0.00
Sale
day 0
+$40.00
Upsell
day 1
+$15.00
Refund
day 9
−$15.00
Example events. Each one arrives by postback and is matched to the click.
One visitor's path
example
Product view
step 1
—
Add to cart
step 2
—
Checkout
step 3
—
Purchase
step 4
$68.00
Example order. Each event is tied to the ad that brought the visitor.
One lead, followed to revenue
example
Lead created
day 0
$0.00
Qualified
day 2
+$25.00
Deal closed
day 14
+$480.00
Renewal
day 45
+$120.00
Example values. Each stage can be its own event type in ClickFlare.
A scheduled report refresh
example
Campaigns
in the report
1,240 rows
Cost, revenue, profit
per campaign
included
Refresh
your schedule
done
Dashboards fed
ImageAdvantage
3
Example numbers. You choose the breakdowns, date range and schedule.
One event, end to end
example
Conversion recorded
event
sent
Event delivered
ImageAdvantage
received
Workflow ran
ImageAdvantage
done
Team notified
your apps
done
Example run. What happens after the event is up to your workflow.
1h
Revenue update interval
12h
Longest postback delay
2.3B
Events tracked
Setup
Connected in three steps
You need a ClickFlare account with your own tracking domain, your ImageAdvantage login, account ID and feed link, and a conversion for the revenue.
Connect your ImageAdvantage account Add the ImageAdvantage integration with your ImageAdvantage email, password and account ID, and pick the conversion revenue counts as.
Add your feed to a campaign Use your ImageAdvantage feed link as the offer. ClickFlare adds the click ID to every visit.
Send settled revenue back (optional) Turn on the delayed revenue postback to pass settled revenue to Meta or TikTok. Revenue lands on each click every hour.
app.clickflare.com/integrations
IA
ImageAdvantage
RSOC feed
Connected
ImageAdvantage account connected
Signed in from ClickFlare
Cost syncing
Spend matched to campaigns
Conversions sent back
Your chosen events
ImageAdvantage template selected
Macros pre-filled
Tracking URL in ImageAdvantage
Click ID captured
Conversions reported
Payout included where supported
ImageAdvantage connected
Credentials saved in ClickFlare
Conversion event set
Click ID passed to the feed
Revenue syncing
On the feed's schedule
ImageAdvantage added
Offer URL carries the click ID
Postback set in ImageAdvantage
Payout and event included
Conversions arriving
Matched to the click
ImageAdvantage connected
Click ID kept to checkout
Events mapped
View, cart, checkout, purchase
Purchases tracked
Order value in reports
Click ID stored in ImageAdvantage
Hidden field or call data
Workflow or rule set
Fires on the stage you choose
Conversions arriving
With payout and event type
API key created
Settings, then Security
Report pull scheduled
Dimensions and date range set
ImageAdvantage dashboards live
Refreshed on schedule
Connection set up
Webhook, API key or MCP
Events chosen
Only what the workflow needs
Workflow running
Tested end to end
Ready to track
Using the delayed postback? Keep the delayed conversion out of revenue and conversion totals, or ClickFlare counts the same revenue twice.
Send the delayed conversion as a Purchase, so Meta optimizes on settled revenue.
TikTok → ImageAdvantage feed
TikTok to ImageAdvantage
Judge each campaign on the revenue pulled every hour, then send settled revenue back with a delay.
Several accounts, one report
Connect each ImageAdvantage account as its own integration, then compare revenue per campaign in ClickFlare.
Frequently asked questions
ImageAdvantage integration FAQ
Does ClickFlare integrate with ImageAdvantage?
Yes, through a direct API connection. You connect your ImageAdvantage account once, and ClickFlare pulls your revenue every hour and matches it to each click.
How often does ClickFlare update ImageAdvantage revenue?
Every hour. Each pull matches the revenue to the click that earned it.
Do I need to set a postback in ImageAdvantage?
Not for revenue. ClickFlare pulls revenue through the ImageAdvantage API. Your feed link only needs to carry the ClickFlare click ID.
What is delayed revenue postback?
An optional second conversion ClickFlare sends to your traffic source after 1, 2, 3, 4, 5, 8 or 12 hours, so Meta or TikTok optimize on settled revenue.
Can I connect more than one ImageAdvantage account?
Yes. Connect each account and create a separate integration for it, with a name that tells them apart.
Why does revenue show on ImageAdvantage but not on my campaign?
Revenue is matched by click ID. Traffic that skipped your ClickFlare link, or didn't carry the click ID, can't be matched.
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