Mondiad zones and sub IDs,cut or scaled on profit

ClickFlare reads Mondiad's [clickid], bid and 7 macros, including zone, sub ID and subscription age, from the campaign URL. Each conversion goes back to Mondiad's /track endpoint with your uid and the payout, so Mondiad's stats show the same revenue and ROI per source.

MD
Mondiad
Self-serve push and native ad network
At a glance
How it connects
Traffic source template + S2S postback
What syncs
Click ID, bid, zone, sub ID, country, creative, ad format
Sync schedule
Real time, per conversion
Key parameters
[clickid], [bid], [zoneid], [subid], [subscriptionage]
Works with
Classic push, in-page push, native, banner
Good to know
Popunders are sold through PopCash, not this template
Push & native network
Postback with payout
7 macros captured

Bid, block and whitelist Mondiad sources on data

Zone and sub ID together

Mondiad lets you bid, block and whitelist by zone and by sub ID. Both arrive on every click, so you know exactly which sources to cut or bid up.

Push subscriber freshness

[subscriptionage] shows how many days ago the subscriber subscribed. Fresh and old push subscribers often convert differently.

Separate goals per step

Additional Conversion Goals each have their own uid. Send leads and purchases to their own goals with a Dynamic payout.
How it works

From ad click to profit per campaignattributed revenueattributed salesa matched conversion

01
Your ad
Visitor clicks
Ad on Mondiad
02
ClickFlare
Click recorded
A unique cf_click_id is created
03
Your offer
Conversion
Lead, sale or custom event
04
ClickFlare
Sent back to Mondiad
Through the Conversion API or postback
05
Cost API
Spend pulled in
Mondiad cost matched to each campaign
01
Your ad
Mondiad click
Macros fill the tracking URL
02
ClickFlare
Click recorded
Zone, site and device data stored
03
Offer or lander
Visitor converts
On your page or the offer
04
ClickFlare
Conversion logged
With payout and event type
05
Postback
Reported to Mondiad
So its optimization sees the result
01
Your ad
Visitor clicks
Any traffic source
02
ClickFlare
Click recorded
A unique cf_click_id is created
03
Your article
Keyword block
Click ID passed to the feed
04
Results page
Paid click
Conversion fired to ClickFlare
05
Mondiad API
Revenue matched
Pulled on a schedule and reconciled
01
Your ad
Visitor clicks
Any traffic source
02
ClickFlare
Click recorded
cf_click_id passed to the offer
03
Mondiad
Offer or call
The network tracks the action
04
Mondiad
Conversion
Lead, sale, call or rebill
05
Postback
Payout in ClickFlare
Matched to the original click
01
Your ad
Visitor clicks
Any traffic source
02
ClickFlare
Click recorded
A unique cf_click_id is created
03
Mondiad
Store or funnel
Click ID kept through checkout
04
Events
View, cart, checkout
Each step tracked
05
ClickFlare
Purchase recorded
Order value matched to the ad
Push & native network

[clickid] in, clickid and payout back to Mondiad

Mondiad fills [clickid] in the campaign URL and ClickFlare stores it as the External ID. On conversion, ClickFlare calls Mondiad's /track endpoint with your uid, {external_id} and {payout}.
  • Mondiad macros use square brackets
  • Each conversion goal has its own uid
  • Use the postback domain your account shows
Today, one campaign
example
Spend pulled from Mondiad
cost
$412.30
Conversions recorded
today
38
Sent back to Mondiad
per event
38/38
Profit
campaign
$227.70
Example numbers. Cost and conversions sit in the same report row.
Captured on every Mondiad click
key macros
[clickid], [bid], [zoneid], [subid], [subscriptionage]
captured
From the Mondiad template in ClickFlare. Use them as report columns and rules.
Revenue for one click
example
Paid click
day 0
$0.00
First revenue pull
+1h
$0.41
Scheduled updates
next days
$0.58
Final pull
last sync
$0.62
Example amounts. Sync timing for Mondiad is in the facts above.
Events for one click
example
Lead
day 0
$0.00
Sale
day 0
+$40.00
Upsell
day 1
+$15.00
Refund
day 9
−$15.00
Example events. Each one arrives by postback and is matched to the click.
One visitor's path
example
Product view
step 1
—
Add to cart
step 2
—
Checkout
step 3
—
Purchase
step 4
$68.00
Example order. Each event is tied to the ad that brought the visitor.
7
Tracking macros captured
4
Ad formats supported
7
Conversion goal types
2.3B
Events tracked
Setup

Connected in four steps

You need a Mondiad advertiser account and its uid, a ClickFlare offer that posts conversions back, and your own tracking domain.
  1. Create the Mondiad traffic source In a new campaign, click + New Traffic Source and pick the Mondiad template. It fills clickid=[clickid], bid as cost and 7 tracking macros.
  2. Copy your uid In Mondiad, open Conversion Tracking. Copy the uid from the postback URL shown there and note its domain.
  3. Finish the postback Turn on Traffic source postback URL and replace REPLACE with your uid. If Mondiad shows postback.mondiad.com instead of postback.pbmnd.com, use Mondiad's domain.
  4. Launch and validate Set Cost Model to Not Tracked and paste the campaign URL into Target URL, one campaign per format. Use Validate Conversion, then check Mondiad's Conversion Log.
Postback URL for your Mondiad account
https://postback.pbmnd.com/track?uid=YOUR_UID&clickid={external_id}&payout={payout}
app.clickflare.com/integrations
MD
Mondiad
Push & native network
Connected
Mondiad account connected
Signed in from ClickFlare
Cost syncing
Spend matched to campaigns
Conversions sent back
Your chosen events
Mondiad template selected
Macros pre-filled
Tracking URL in Mondiad
Click ID captured
Conversions reported
Payout included where supported
Mondiad connected
Credentials saved in ClickFlare
Conversion event set
Click ID passed to the feed
Revenue syncing
On the feed's schedule
Mondiad added
Offer URL carries the click ID
Postback set in Mondiad
Payout and event included
Conversions arriving
Matched to the click
Mondiad connected
Click ID kept to checkout
Events mapped
View, cart, checkout, purchase
Purchases tracked
Order value in reports
Ready to track
On CPM campaigns [bid] is a price per thousand impressions, so recorded cost can be far too high. Switch to CPC with your CPM bid divided by 1,000.
Mondiad postback setup guide
Open the guide
In your reports

What you see once it's connected

  • ROI by zone
  • Conversions by sub ID
  • Results by subscription age
  • EPC by creative
  • Results by ad format
  • Country breakdowns
  • Campaign-level ROI
Use cases

How media buyers run it

Mondiad push → lander → offer

Classic push by sub ID

Group by subid, block the sub IDs that lose money and raise bids on the ones that convert.
Mondiad native → lander → lead form

Native to lead offer

Send leads and sales to separate Additional Conversion Goals with Dynamic payout.
In-page push → offer

In-page push by freshness

Compare subscriptionage ranges and bid more on the subscriber ages that convert.
Frequently asked questions

Questions about Mondiad

No items found.
Setup guides
Mondiad postback setup guide
{"@context": "https://schema.org", "@type": "FAQPage", "mainEntity": [{"@type": "Question", "name": "Does ClickFlare integrate with Mondiad?", "acceptedAnswer": {"@type": "Answer", "text": "Yes. ClickFlare's Mondiad template captures [clickid], the bid and 7 macros, and its S2S postback sends conversions with payout to Mondiad. Mondiad also lists ClickFlare among its tracker integrations."}}, {"@type": "Question", "name": "Where do I find my Mondiad uid?", "acceptedAnswer": {"@type": "Answer", "text": "In your Mondiad advertiser account, open Conversion Tracking in the left menu. The postback URL shown there contains your uid."}}, {"@type": "Question", "name": "Which postback domain should I use?", "acceptedAnswer": {"@type": "Answer", "text": "The template uses postback.pbmnd.com. Some accounts show postback.mondiad.com. Use the domain your Mondiad account shows."}}, {"@type": "Question", "name": "How do I send several events to Mondiad?", "acceptedAnswer": {"@type": "Answer", "text": "Create Additional Conversion Goals in Mondiad, copy each goal's URL with Get Tag and add one postback per goal in ClickFlare, each mapped to its own event."}}, {"@type": "Question", "name": "Why is ClickFlare's cost higher than my Mondiad spend?", "acceptedAnswer": {"@type": "Answer", "text": "On CPM, [bid] carries the price per thousand impressions. Switch the Cost Model to CPC with your CPM bid divided by 1,000."}}, {"@type": "Question", "name": "Can I track Mondiad popunders with this template?", "acceptedAnswer": {"@type": "Answer", "text": "No. Mondiad sells popunders through PopCash, a separate network with its own account. Use the PopCash template for that traffic."}}]}